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How Agents Can Introduce Staging and the Cost to Sellers
Home staging isn’t just a design upgrade - it’s a proven marketing strategy that helps homes sell faster and for more money. It’s also a growing trend! Every year, agents reach out curious about the process and how they can include staging as a service. Unfortunately, many agents hesitate to pitch staging to their sellers because they’re unsure how to position the cost with sellers. The good news? There’s no one-size-fits-all approach. Below are several effective, professiona
Abigail Halal, Owner | Founder of Staged by Abigail
3 days ago3 min read
The Power of White: A Home Stager’s Secret Weapon… But Pantone, The World Isn’t Made Up of Stagers
As a home stager, I’ve watched countless buyers walk through front doors and form instant impressions - often within seconds. And if there’s one design element that consistently transforms those first moments, it’s the strategic use of white . White is more than a color; it’s a feeling. It brings a sense of clarity and calm the moment you step into a room. In staging, this is invaluable. Buyers aren’t just looking for a house - they’re looking for possibility. White gives the
Abigail Halal, Owner | Founder of Staged by Abigail
Dec 42 min read
Real Staging Is More Effective Than Virtual Staging
In today’s competitive real estate market, presentation is everything. Buyers form opinions in seconds, often long before they ever set foot in a property. While virtual staging has grown in popularity as a cheap alternative to “enhance” vacant spaces, real staging continues to outperform it in both emotional impact and sales results. Here’s why real staging remains the most powerful tool for showcasing a home… It is, after all, the highest form of marketing. 1. Real Staging
Abigail Halal, Owner | Founder of Staged by Abigail
Dec 13 min read
Key Recent Home Staging Statistics (U.S.)
Let’s get right to it: Price Increase from Staging In the 2025 NAR Profile of Home Staging , 29% of real estate agents reported that staging led to a 1%–10% increase in the dollar value offered. National Association of REALTORS®+2Mortgage Professional America+2 Among buyer agents, 17% said staging increased the offer by 1%–5% compared to similar, non-staged homes. National Association of REALTORS® From sellers’ agents’ perspective, 19% reported a 1%–5% value increase from
Abigail Halal, Owner | Founder of Staged by Abigail
Nov 243 min read
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